2021 2 3
JASDAQ 7357
2021 14
Copyright © GEOCODE Co.,Ltd. All rights Reserved.
1. 2021 2 3
2.
3. Appendix
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 1
1. 2021 2 3
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 2
2021 2 3
• 2,227 5.8%
• 121 49.6%
• 104 25.2%
• 67 23.9%
• 5.8
• 49.6%
2020 2 3
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 3
2021 2 3
• Web
49.6
•
• 25.2
20/2 3Q 21/2 3Q
2,105 2,227 105.8%
1,428 1,587 111.1%
676 640 94.8%
(32.1%) (28.8%)
595 519 87.3%
80 121 149.6%
(3.8%) (5.4%)
83 104 125.2%
54 67 123.9%
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 4
2021 2 3
• Web SEO Q Q
Web
IC
DX SFA
•
20/2 3Q 21/2 3Q
Web
SEO 658 644 97.9%
Web 1,230 1,374 111.7%
Web 115 103 89.9%
2,005 2,123 105.9%
IC 81 66 81.6%
SFA 18 37 206.8%
99 104 104.4%
2,105 2,227 105.8%
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 5
2021 2 SEO
Q Q
Q
•
300 700 658 644
236
241 600
250 229
220
209 206
196 500
200 429
403
400
150
300
100 209 206
200
50
100
0 0
1Q 2Q 3Q 4Q 1Q 2Q 3Q 1Q 2Q 3Q
20/2 21/2 20/2 21/2
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 6
2021 2 Web
•
/ Q
600 1,600
543
1,374
483 478 1,400
500 1,230
442
417 413 1,200
400 371
1,000 896
788
300 800
600
200
413
371
400
100
200
0 0
1Q 2Q 3Q 4Q 1Q 2Q 3Q 1Q 2Q 3Q
20/2 21/2 20/2 21/2
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 7
2021 2 Web
• Q
60 140
49 49 115
103
120
50
45
39 100
89
40
30 80 73
30 26 27
60
20 39
40
27
10
20
0 0
1Q 2Q 3Q 4Q 1Q 2Q 3Q 1Q 2Q 3Q
20/2 21/2 20/2 21/2
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 8
2021 2
DX
Q
30 28 16 15
13
26 26
25 14
25
22 22 22
12
20
10 9
8
15 8
6 6
6 5
10
4
5
2
0 0
1Q 2Q 3Q 4Q 1Q 2Q 3Q 1Q 2Q 3Q 4Q 1Q 2Q 3Q
20/2 21/2 20/2 21/2
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 9
2021 2 3
• Web 135
•
•
•
20/2 3Q 21/2 3Q
( ) ( )
1,015 (48.3%) 1,151 (51.7%) 135 (113.3%)
251 (11.9%) 269 (12.1%) 18 (107.2%)
72 ( 3.4%) 86 (3.9%) 13 (119.1%)
88 (4.2%) 80 (3.6%) 8 ( 90.6%)
( ) 0 (0.0%) 0 (0.0%) 0 (25.3%)
1,428 (67.9%) 1,587 (71.2%) 158 (111.1%)
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 10
2021 2 3
• 11
• 16
•
20/2 3Q 21/2 3Q
( ) ( )
39 (1.9%) 19 (0.9%) 19 (50.1%)
( ) 385 (18.3%) 353 (15.9%) 31 (91.7%)
170 (8.1%) 146 (6.6%) 24 (85.8%)
595 (28.3%) 519 (23.3%) 75 (87.3%)
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 11
2021 2 3
• Q 45.5 Q 70.2
• Q 28.8 Q 63.2
21/2 2Q 21/2 3Q 21/2
1,442 45.5% 2,227 70.2% 3,172
55 28.8% 121 63.2% 191
(3.8%) (5.4%) (6.0%)
52 30.8% 104 61.5% 169
(3.6%) (4.7%) (5.4%)
( ) 33 32.0% 67 63.8% 105
(2.3%) (3.0%) (3.3%)
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 12
2021 2
• Q
• Q Q 49.6%
( )
3,500 250
3,172
( )
2,968
3,000
200
191
2,500 2,227
2,105 153
150
2,000
121
1,372
1,442
1,500
100
80
1,000
679
62 55
652
50
500 19 14
0 0
1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q
20/2 21/2 20/2 21/2
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 13
2.
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 14
SEO Web
Web
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 15
15 (CAGR)24.6%
2,968
2,415
2,172
1,700
1,571 ( )
1,298
10 11 12 13 14 15 16
2005.9 2006.7 2007.7 2008.7 2009.7 2010.7 2011.7 2012.7 2013.7 2014.7 2015.7 2016.7 2017.7 2018.2 2019.2 2020.2
14
14 2017 2018 28
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 16
SEO
Google Yahoo!JAPAN
SEO 2005
Web
UI/UX
CV
UI User Interface Web UX User Experience Web
CV Conversion Web
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 17
Web
Web 算 2009
Google Yahoo! JAPAN
SNS
Google Premier Partner Awards (2018 2019 )
Yahoo!
(2019 )
Google Premier Partner Awards 算
Yahoo! JAPAN Yahoo! JAPAN
算
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 18
Web
Web 2006
SEO Web 算
Web
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 19
IC
IC
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 20
SFA
UI/UX
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 21
( )
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 22
500
200
50
50
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 23
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 24
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 25
Blue Ocean
SEO
Web
SFA
SNS
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 26
SEO Web
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 27
SFA
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 28
SFA
SFA
•
•
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 29
3. Appendix
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 30
GEOCODE CO.,Ltd.
算 算
4-1-6 JR
4-20
12-3
2005
348,787,500 2020 12
126 2020 12 31
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 31
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 32
2005 3,000
SEO
2006
Web
2007
2009 Web
2011
2012 12 IC
2015 SFA
2016
2018
2020
11 JASDAQ
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 33
2019 9,381
%
80,000 総広告費
68,235 69,399 70,191 69,381 50%
70,000 66,926 65,300
62,880 63,907
61,522 61,710
59,222 58,427 58,913 59,762
60,000 57,096
インターネット 40%
プロモーションメディア
30.3%
50,000
30%
40,000 テレビメディア
30,000 インターネット 20%
20,000
新聞
10%
10,000 雑誌
0 ラジオ 0%
2005年 2006年 2007年 2008年 2009年 2010年 2011年 2012年 2013年 2014年 2015年 2016年 2017年 2018年 2019年
2019
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 34
2019 1,048 119.7
25,000 22,000
EC 21,048
20,000 17,589 17,000
15,094
15,000 13,100 12,000
11,594
10,519
9,381
8,680
10,000 7,747 8,062 7,000
6,983 7,069
6,003
4,826
3,777
5,000 2,000
0 -3,000
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
2019
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 35
+2,000
20,000 150.0%
16,630 145.0%
140.0%
15,000
14,480
135.0%
12,206
130.0%
10,378
10,000 9,194 125.0%
120.0%
117.6% 118.6% 115.0%
5,000
114.8% 110.0%
112.9%
111.5%
105.0%
0 100.0%
2015年 2016年 2017年 2018年 2019年
2019
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 36
2018 6.1%
46
21.7%
6.1%
地域における 21.7%
現在のネット広告費
1,745億円 6.1%
4.4%
2015年 2018年 東京都水準
30
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 37
SaaS
SaaS 2019 6,016
2019 2024 (CAGR) 13%
2024 1,178
12,000 11,178
10,000
8,000
6,016
6,000
3,871
4,000
2,579
2,000
0
2018
2016年 2017年 2018年 2019年 〜 2024年（予測）
2020
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 38
策
Copyright © GEOCODE Co.,Ltd. All rights Reserved. 39